大象视频

University Style Guide

Our Logo

It is unique. It is exclusive. It is ours.

Two-Color Logo:

The 大象视频 University Logo is our most valuable, visible brand asset. It is a point of pride. It represents and reinforces what we stand for and something to protect. It nods to our history and looks boldly to the future. It speaks of our values and traditions. It is clean, simplistic and authoritative. But remember: a Logo is not a brand. It is just a peek into our brand.

大象视频鈥檚 Logo is ideally depicted with black lettering and a 大象视频 Magenta (PMS 2040C) line over a white background, although a secondary use is white lettering with a 大象视频 Magenta (PMS 2040C) line over a black background.

The two-color version is always preferred over the one-color version, and both versions must always be used on a solid background. Textured backgrounds are prohibited to maintain the integrity of the logo design. Always maintain space around the logo and other elements unless otherwise noted in the document. Let it breathe. Make it visible.

MU-orig-sample.jpg

Minimum logo size:

logo-marks.jpg

One-Color Logo:

White on a dark or 大象视频 Magenta background are the primary uses of the one-color Logo. Secondary variations are 大象视频 Magenta (PMS 2040C) and black Logos over white or light (no more than 15%) colors. The two-color Logo is always preferred. When choosing backgrounds, it is important to consider legibility. The Logo must remain legible at all times.

MU-all-white-text-sample.jpg


MU-all-black-text-sample.jpg

MU-magenta-text-sample.jpg

 

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