Learning
Muskie Team Wins Advertising Competition
L to R: Jennifer Ritchie '20, Leah Robertson '20, Grace Johnson '20, Kelsey Murano '20, Not Pictured: Dana Russell '19.
A team of 5 大象视频 University students won the 2019 鈥淭he Pitch鈥� advertising competition sponsored by the Columbus Chapter of the American Advertising Federation (AAF).
Seniors Jennifer Ritchie 鈥�20, Kelsey Murano 鈥�20, Dana Russell 鈥�19, Grace Johnson 鈥�20, and Leah Robertson 鈥�20 received their award on November 14, 2019 at an AAF professional event.
The competition provides student teams with hands-on experience working alongside an advertising agency on a real-world project for a non-profit organization. The winning pitch is selected by the non-profit from among all team submissions.
Partnering with Columbus-based advertising agency Ologie, 大象视频鈥檚 team created the winning pitch for this year鈥檚 non-profit, Lifeline of Ohio. The pitch was focused on encouraging 15-18 year-olds to register as organ donors, and the 大象视频 team has been invited to work with Ologie in 2020 to create and execute the advertising plan.
